Yasser Sajjad, FCA, is BGB-360's Principal Advisor & Virtual CFO Services Lead. A qualified Chartered Accountant from Pakistan with more than 23 years of professional experience, he combines strategic financial leadership with professional education and CA mentorship.
His approach is Pakistan-rooted and globally focused: helping businesses interpret financial performance, strengthen controls and plan with greater confidence, while helping finance professionals develop the technical judgement and leadership capabilities needed for international careers.
23+ Years of Chartered Accountancy Excellence
Yasser brings more than two decades of Chartered Accountancy experience to BGB-360. His role combines financial strategy, reporting, internal controls, professional review and management guidance. BGB-360 has designated him as a principal advisor because growing businesses often need senior financial judgement as much as they need accurate accounting.
Positioning: 23+ years of Chartered Accountancy excellence—connecting strategic financial leadership with high-quality professional education.
What Does a Virtual CFO Do?
A Virtual CFO provides senior financial direction without requiring a business to appoint a full-time CFO at every stage of growth. The role connects accounting records with management reporting, cash-flow planning, budgets, forecasts, controls and executive decision support.
- Management accounts and executive reporting
- Cash-flow forecasting and working-capital visibility
- Budgets, forecasts and variance analysis
- Financial controls and governance routines
- Performance analysis for revenue, margins, costs and liquidity
- Scenario analysis for investment, expansion and change
- Coordination with accountants, auditors, tax advisers and internal finance teams
What Can Yasser's BGB-360 Delivery Include?
After an initial assessment, a suitable engagement may include financial health reviews, management-reporting frameworks, cash-flow and forecast discipline, budget-versus-actual review, control improvement, executive finance meetings and development of the client's finance team.
The exact scope depends on company size, systems, jurisdictions and management needs. Statutory audit, regulated services and formal sign-off remain with appropriately licensed professionals or firms where required.
Financial Leadership and Professional Mentorship
Yasser's teaching and professional-training background is an important part of his BGB-360 contribution. He supports the connection between business practice and professional learning—helping finance teams understand not only what should be reported, but also why it matters and how management should use the information.
This makes his role relevant to both BGB-360 Virtual CFO Services and the wider professional-learning direction of BGB-360 Academy.
How Does a Virtual CFO Engagement Begin?
- Discovery: identify business decisions, reporting weaknesses and financial priorities.
- Diagnostic review: assess records, reports, forecasts, controls and systems.
- Service design: agree deliverables, timelines, access and review points.
- Implementation: establish the reporting and management rhythm.
- Ongoing review: measure progress, resolve exceptions and adapt the service.
If your business needs senior financial guidance without immediately recruiting a full-time CFO, discuss your Virtual CFO requirements with BGB-360.
About the Service Lead
Yasser Sajjad, FCA, is a qualified Chartered Accountant from Pakistan with 23+ years of professional experience and serves as Principal Advisor & Virtual CFO Services Lead at BGB-360. View his LinkedIn profile.
